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Priming (german music = more german wine) PRIMING, HALO EFFECT, HINDSIGHT BIAS - THINKING, FAST AND SLOW (PART 3) Sunk cost - aversion to lost (exaMPLE 20$ SHIT MOVIE)ĬONFIRMATION BIAS = ONLY LOOK FOR THINGS THAT WILL CONFIRM HOW WE THINK (framing of th equestion) * Popular Videos – Cognitive Psychology & Cognitive bias * Cognitive Bias: Hot-Wiring Your Brain’s Instinctual Defaults - Tai Lopez | London Real * 163 Purpose Mindset and Marketing with Tai Lopez
#Top apps ifart flappy bird how to#
* 8 Advanced Marketing Hacks: How To Get People To Pay Attention To Your Idea
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* The Psychology of Human Misjudgement - Charlie Munger Full Speech * CRITICAL THINKING - Cognitive Biases: Alief Ħ shortcuts to avoid overload information when taking decisions.ġ:Reciprocity - give what you recieved - Waiter n mints -> 1st to give, personalized and anexpectedĢ:Scarcity - more of u wcant have less - concorde flight -> benefits, unique,looseģ:Authority - credible knowlede of experts - secretary introduccition -> increase your credibilirty from othersĤ:Consistency - comintment that can be made - dentist appoitment ->voluntary active + public cominmenteĥ:Liking - similarity (common ground), compliments, cooperate - mba student getting agrrements ->Ħ:Consensus - check behaviours of other - sign in the barthoroom -> point what others (similars) are doing
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It’s important to find people with a story that’s aligned with what you do. It’s their perception of life.Ģ:To move people and actually convince them is difficult and takes a lot much money.ģ:You must market your vision to the story that’s already playing in people’s heads.
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This is the strategy part.ġ0% is what you’re actually selling, which makes up a minor part of how people decide.ġ:All humans are like a movie theater and they are projecting a movie in their minds. * How You Can Use Marketing To Be Millionaire In 3 Weeks ?Ħ0% of what makes people decide is not what you think or say, it’s about how people perceive you (person/entity/company).ģ0% is the process you use - the order that you present things. Continuous thinking and learning helps to slow the decay.Ģ2:Authority-Misinfluence Tendency - nazi madness -> you associate with someone powerfull so you have some authority, you follow aleaderĢ3:Twaddle Tendency - miss usa -> give useless information, nothing of value been said - If you have nothing to say, say nothing.’Ģ4:Reason-Respecting Tendency - the cashier queu jump - escuses to do something (Give me a reason just one reason.?)Ģ5:Lollapalooza Effect/Tedency - 3 or more prsented to you, you most likely loose the logical control 25 COGNITIVE BIASES IN YOUR MARKETING - Brain TRICKS (so people buy things from you ) -ġ:reward and benefit bring interest (create dopamine) - focus on the benefits (emotion that product gives you)Ĭopy from the best, give a % to ur sellers, give discount to your customersĢ:social proof (testimonial, reviews, case study.)ģ:contrast/adquering - give options but focus in the one you want then to focusĤ:available (easy/clear/nice words, clear call to action, easy to find, easy funel(less friction/rebound), clear wot u r selling)ĥ:authority - know your conversion rates (use seals,logos, brand, simetries, profesioanl looking, seen on, visa, security)ħ:lollapoloooza - mix 3 or more of the above (ex:kim kardasian website)ġ8:Availability-Misweighing Tendency - We overweight what's easily availableġ9: Use-It-or-Lose-It Tendency - learn slow lose slow/came back faster (try to integrate im your live) - Skills attenuate with disuse.Ģ0:Drug-Misinfluence Tendency - stay away from big mistakesĢ1:Senescence-Misinfluence Tendency - As we age there is a natural loss of certain skills and abilities. Moore (Author), Regis McKenna (Foreword)Ĭharlie Munger on The Psychology of Human Misjudgment Thinking, Fast and Slow Paperback – April 2, 2013Ĭrossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers Paperback – July 25, 2006īy Geoffrey A. Getting More: How You Can Negotiate to Succeed in Work and Life Paperback – August 14, 2012 You can use these 25 cognitive biases in your favor. Salt, Sugar, Fat: How the Food Giants Hooked Us (Inglés) Tapa blanda – īusiness Adventures: Twelve Classic Tales from the World of Wall Street Paperback – August 12, 2014Ģ5 Cognitive Biases - "The Psychology of Human Misjudgment"Ĭharlie Munger talks about the 25 cognitive biases that dictate how people make decisions. Munger (Abridged) Hardcover – Abridged, 2005īy Charles T. Poor Charlie's Almanack: The Wit and Wisdom of Charles T.
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* Should You Kill One Innocent Person To Save One Thousand? Tai Lopez, Owen Cook, Elliot Hulse, Brandon Carter It has to be a bit of conflit in your live Think out of the box (the story of the cow)ġ:War Father everything - ?eµ? pat? p?t? (polemos patir padon), ?e?t? (Heraclitus)
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* The Secret to Making Money by starting a small business.